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Brand & Business Consultant Portfolio

Automotive Industry

Driving Toward Excellence: The Fit Auto Brand Evolution

Fit Auto project emerges as a driving force, dedicated to redefining the road to excellence in fast-fit car service. This initiative is not just a project; it’s an exhilarating journey into the heart of automotive convenience, a voyage into innovation, and a quest to set new standards.


Our story begins with a vision—a vision to develop a brand and strategic position for Fit Auto that would resonate with motorists seeking fast, reliable, and top-notch service. We embarked on this journey with determination, a commitment to meticulous planning, and a dash of creativity.


Our canvas was vast, encompassing the creation of a franchise system that would spread the Fit Auto essence far and wide. We recognized that defining a new business model for franchise operations was pivotal. It was about ensuring that the Fit Auto experience would remain consistent and exceptional, whether you visited us in the heart of the city or the quiet suburbs.


But a vision without investors is like a car without fuel. We dedicated ourselves to presenting compelling plans that would attract investors, offering a glimpse into the immense potential of Fit Auto. Our presentation was about conveying a promise—the promise of a thriving business venture.


Every cog in this well-oiled machine was accounted for. Cost analysis became the compass guiding our financial strategy, while income streams were carefully charted to determine the fee rate in the franchise business. They were the lifelines of our venture.


As we tread this road to excellence, the Fit Auto project stands as a testament to innovation, dedication, and a vision of convenience in the automotive world. It’s about setting new benchmarks, one Fit Auto center at a time.

Redefining Wheels, Amplifying Style: The LENSO Mag Wheel Journey

In the realm of automotive aesthetics and wheel innovation, the LENSO Mag Wheel stands as a beacon of transformation, dedicated to enhancing the style and substance of vehicles on the road. This comprehensive initiative is more than just a service; it’s a symphony of creative endeavors designed to redefine how we roll in style.


Our journey begins with a commitment to rebranding—a promise to refresh and rejuvenate the LENSO brand. We delve into the essence of what makes LENSO iconic and cutting-edge design, crafting a new brand logo and identity that resonates with both innovation and state of of the art technology.


But our mission extends beyond rejuvenation; it’s about expansion. We embark on the creation of the “Raiden” brand, a new star in the automotive universe. This brand isn’t just about wheels; it’s about a legacy of quality and design.


The “Samurai Series” launch becomes a grand spectacle, a moment where innovation and craftsmanship converge. Each wheel is not just a piece of metal; it’s a work of art, a testament to precision engineering and style of Japanese’s KATANA sword inspiration.


Our journey is also a strategic one. We meticulously plan our marketing approach, creating a strategic marketing plan that leaves no avenue unexplored. Public relations and event marketing become our tools to connect with enthusiasts and influencers, forging a bond that transcends the ordinary.


In the digital age, we recognize the power of connection. Our CRM and digital marketing strategies are not just about data; they are about building relationships and engaging with our community.


As we traverse this road of innovation and style, the LENSO Mag Wheel service is a bridge between tradition and modernity, between quality and design. It’s not just about wheels; it’s about a lifestyle.

The Best Marine & Motor Sport Solution in Thailand

The consulting project for the automotive company revolves around their diverse range of products, including motorcycles, marine products, outboard motors, and jet skis. To ensure their success in these markets, the project encompasses several crucial aspects.


First and foremost, the project involves the formulation of an effective sales strategy and comprehensive planning. This includes identifying target markets, setting sales goals, and creating a roadmap for achieving them. A well-thought-out sales strategy will serve as the foundation for the company’s growth and profitability.


In addition to sales, the project focuses on marketing development and management. Crafting a compelling marketing strategy tailored to each product category is essential. From brand building to customer engagement, this aspect ensures that the company’s products are not only well-received but also reach the right audience.


To make informed decisions and track progress, the project incorporates a robust data analytic system, generating reports and dashboards. This data-driven approach aids in monitoring sales and marketing performance, enabling the company to adapt and refine its strategies as needed.


Furthermore, the project addresses critical operational components such as inventory management, hire purchase, leasing, and dealer management systems. Effective management of inventory ensures that products are readily available to meet customer demand, while hire purchase and leasing options provide flexible financing solutions. Dealer management systems streamline the company’s interactions with its distribution network, ensuring a seamless supply chain.


In summary, this consulting project for the automotive company covers a wide range of essential elements, from sales and marketing to data analytics and operational management. By addressing these aspects comprehensively, the company is poised to enhance its market presence and achieve sustained growth in its diverse product categories.